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How to Become a Product Designer in India: Your Step-by-Step Guide

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Introduction

A subset of industrial design is product design. They apply their creative and technical talents to create new goods or improve the appearance and functionality of current ones. Product design is a course that focuses on the creation, production, and use of goods in our everyday lives. They’re also in charge of market research to assist enhance the company’s current consumer items. If you’re wondering how to become a Product Designer, it’s important to know that product design courses are provided at the undergraduate, graduate, certification, diploma, and doctoral levels. There are several career options available after completing the product design program. They’re in great demand among manufacturing firms where product design is an important point. Product designers can work both in India and other countries.

Meeting the customer and obtaining a client brief are the first steps in a product designer’s job. After obtaining the brief, the product designer performs user research and benchmarking. The product designer must develop these ideas further and begin drawing rough designs. In product manufacturing businesses, they play an essential role. Because they are reliant on product designers when it comes to developing new products or improving old ones. So, if you’re interested in how to become a Product Designer, this could be a rewarding career path for you.

Skills Required

As a product designer, you will be responsible for creating user-centered designs that meet the needs of your target audience while also addressing technical constraints. Here are some of the essential technical and IT skills required for success in this field:

Technical Skills

IT Skills

Eligibility and Courses

Stream	Graduation/Diploma	Post-graduation/ PG Diploma
Candidates should clear Class 12th from a recognized board.	A bachelor’s degree in Design (B. Des.) or diploma/certificate studies from a reputable university are necessary. To enroll in a graduate program, you must pass the required examinations.	It is required that you have a master’s degree or a postgraduate diploma (PG Diploma) from a reputable university. The relevant tests must be completed before enrolling in a post-graduate program.
The aspirant needs to pass with a minimum of 45% – 60% aggregate marks.	The aspirant needs to pass with a minimum of 45% – 60% aggregate marks.	The aspirant needs to pass with a minimum of 45% – 60% aggregate marks.
It is recommended to study the science stream, although it is not compulsory. After that, they will be eligible for a bachelor’s degree.	They can enroll in Product Design programs such as B.Des. After that, they will be eligible for a master’s degree.	They can pursue master’s degrees in Product Design or Diploma in Product Design.

Product Designing Courses Courses-

Undergraduate courses	Postgraduate courses	Diploma courses	Certificate courses
B.Des. in Product design	M.Des. in Product design	Diploma in Product Design	Master Digital Product Design
—	—	—	Complete Product Design Course

Top Colleges

College name	Location
National Institute of Fashion Technology (NIFT)	Various locations in India
Symbiosis International University	Pune
Pearl Academy	Various Locations in India
Amity University	Noida
School of Fashion Technology	Pune
Indian Institute of Fashion Technology(IIFT)	Delhi
Army Institute of Fashion and Design	Bangalore
JD Institue of Fashion Technology	Banglore
National Institue of Design (NID)	Delhi
International Institute of Fine Arts (IIFA)	Ghaziabad

Internships for Product design students-

There are a variety of internships that a student might pursue after graduation or while still in university. These internships give a deeper understanding of the field of product design and valuable experience in this field. Students may improve and strengthen their CVs by participating in various jobs or internships. To obtain better positions in the future, students should look for a product design internship.

The following are some advantages of internships:

A solid academic basis is required for a career in this sector, but success is based on practical abilities.
Internships are a fantastic opportunity to demonstrate your skills, enthusiasm, and worth to a future employer.
You will have a better chance of networking with industry leaders if you participate in an internship. It will assist you in your career advancement

Entrance Exams

Exam name	Conducting Body	Exam mode	Duration	Exam Level
NIFT (NIFT Entrance Exam)	National Institute of Fashion Technology	Offline	3 hours	National Level
NID DAT (NID Design Aptitude Test)	National Institute of Design	Offline	3 hours	National Level
SOFT CET ( School of Fashion Technology Common Entrance Test)	School of Fashion Technology, Pune	Online	2 hours 30 minutes	University Level
AIFD WAT (Army Institute of Fashion & Design Written Admission Test)	Army Institute of Fashion and Design, Bangalore	Online	3 hours	University Level
Pearl Academy Entrance Exam	Pearl Academy	Offline	2 hours	University Level
CEED (Common Entrance Exam for Design)	IIT Bombay	Online and Offline	3 hours	National Level
SET (Symbiosis Entrance Test)	Symbiosis International University	Online	1 Hour 45 Minutes	University Level
AIEED (All India Entrance Examination for Design)	ARCH Academy of Design	Online	3 hours	National Level

Work Description

Defining product specs, producing drawings, and designing fully working items are all tasks of a Product Designer. They must seek new product development prospects. They do market research, develop new goods, enhance current ones, and manufacture them. The following are some of the more common or normal tasks carried out by product designers:

They should perform market research to identify market gaps.
The designer’s job is to turn research into practical concepts and designs that will please customers.
They fix product flaws, make them precise, and pay attention to detail.
They also define out requirements for the design team and other stakeholders.
They are in charge of working with the design team and offering useful process input.
Designers engage audiences by collecting input through drawings, plans, and prototypes.
For elaborate patterns, they utilize 3D modeling software.
To test functionality, they must create prototypes and models.
They also look at tools, materials, and design approaches that are applicable.
The designers plan the initial design or prototype of the product ideas.

Job Profiles

Job name	Job description
Product Designer	They are in charge of researching and analyzing the customer and market environment to create a competitive consumer product. Refurbishing the current product to make it marketable is one of their job responsibilities. They design goods that are both innovative and sustainable, and they attend to the demands of their customers.
Design Consultant	They assess their clients’ and consumers’ demands before developing and designing goods to meet their needs. They investigate what makes a product well-designed to appeal to market customer behavior.
Exhibition designers	Large exhibits, trade events, conferences, and museums are all places where they work. During the show, they build displays and installations. They’re in charge of keeping track of the supply.
Product manager	A Product Manager maintains a close watch on market developments and customer behavior. They are aware of the business goals that the well-defined goods can achieve. They are responsible for bringing product ideas to life.
Furniture designer	They need to create diverse designs for everyday furniture. They research and create the furniture in-depth, utilizing their creative abilities. Big furniture businesses, multinational corporations, and interior design firms hire them.
Advertising director	They are in charge of the company’s numerous initiatives and product promotions. They are in charge of the firm’s budget and organize numerous meetings to discuss ideas from other team members for the benefit of the organization.
Product manufacturer	They produce and design a variety of new goods, either from raw materials or with the help of other employees. They also inspect new items for quality and maintain the manufacturing equipment. They are responsible for overseeing and caring for the product production sector.
Product designing researcher	These researchers attempt to grasp the demands of customers and provide recommendations based on market demand. Generally, reputable firms such as HCL or Mahindra recruit researchers.
Marketers	They create sales tactics that are customized for their customers by marketing their products, services, and ideas. Marketers are in charge of planning and executing marketing strategies to promote the company’s products to customers.

Employment sector for Product design-

The following are some sectors/industries that hire graduates of product designing-

Marketing
Advertising
Public Relations
Software companies
Consulting firms
IT Companies
Hardware companies
Architecutral Industroes
Social media platforms

Top Recruiters

The following are some top recruiters that hire graduates of product designing-

WIPRO
Amazon
Flipkart
Accenture
Myntra
Hindustan Unilever (HUL)
Google
HCL Technologies
ITC Limited
Bajaj
Reliance Entertainment
Larsen and Toubro
Red Chilies Entertainment
Godrej
Facebook

Pros and Cons

Pros

Cons

FAQ

What is product design?

Product design is a field that focuses on the creation, production, and use of goods.