What are Courses in Mass Communication? Colleges, Scope, and Syllabus
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What are Courses in Mass Communication?
The means of disseminating vital information to a large number of individuals is the subject of mass communication courses. It encompasses a variety of media professions, including news collecting and reporting, film direction/production, event management, public relations, advertising, corporate/business communication, and so on.
Because of its vast breadth, students from the sciences, arts, and commerce seek out post-secondary mass communication courses to pursue. It offers several short and long-term Diploma, UG, PG, and Certificate Courses to students in both online, offline, and distance mode, as one of the rising fields to establish a career in Mass Communication.
Students must pass class 12th with a 50 percent aggregate score to be eligible for mass communication courses following graduation. Prerequisites vary by course; however, several higher-level PG and PhD mass communication courses also require a bachelor’s degree in the field.
Depending on the type of study you intend to pursue, the admission process includes both merit and entry based admissions via CAT, LPUNEST, and UGC NET, among other tests.
The cost of a mass communication course varies depending on the type of study; however, the typical cost is between INR 50,000 and INR 5,00,000.
Whether it’s news, fashion, television, the internet, or media, the field of mass media and mass communication has evolved into an interactive notion that impacts practically every part of human life. It gives essential value to human life in every aspect.
Students can hunt for career openings in the fields of journalism, media, and mass communication. Public Relations Officers, Radio Jockeys, Reporters, and Journalists are just a few of the employment choices accessible after completing a mass communication school, with an average pay of INR 3-6 LPA.
Mass Communication Skills Required
In contrast to the more sophisticated fields of engineering and medicine, there is no “set formula” for success in the field of mass communication. To make it big as a mass communication and media expert, all one needs is enthusiasm, drive, and the necessary abilities. Take a look at the talents and characteristics required for a job in mass communication:
Creativity | Confidence |
Communication skills | Ability to work under strict deadlines |
Networking skills | Research skills |
Interviewing skills | Observation skills |
Problem-solving skills | Interpretation skills |
Critical thinking | Ability to work under rough conditions |
Aptitude for presenting information in a precise and effective manner | Ability to express ideas and thoughts clearly |
Good interviewing skills |
Eligibility for Mass Communication Courses
After successfully completing Class 12 from a recognised board of education, a candidate might follow any of the above-mentioned Mass Communication courses.
Certificate and Diploma Courses | Certificate and diploma courses in mass communication can be pursued after completing class 12 in any stream under the 10+2 schooling system with at least 55% to 60% overall marks. |
Masters Degree | Advanced level certificates, postgraduate diplomas, and master’s degrees, on the other hand, can only be pursued after completing a bachelor’s degree in any field. This means that anyone from any stream can enroll in the aforementioned UG/PG/PGD Mass Communication courses. |
PhD Degree | A solid master’s degree in any field is required for a PhD in mass communication. Candidates with an Equivalent Degree/Diploma or Advanced Level Certificate in Mass Communication and Journalism are also eligible for the course. |
Admission Procedure for Mass Communication Courses
The following is a basic guideline for admission procedure based on the kind of all Mass Communication Courses :
- In most Certification, Diploma, and Online Mass Communication Courses, there are no entrance tests. The majority of providing Institutes/Colleges across the country will use the First Come First Serve method.
- For information on admission to UG, PG, PGD, and PhD programmes in mass communication, visit the college's official website or pay a campus visit to learn about the teaching style, faculty, campus, query resolution, and other traditions followed by the country's universities and colleges.
- After selecting a college, applicants must sit for Entrance Exams at both the state and national levels. UGC NET, CAT, CMAT, LPU NEST, MICAT, and others.
- Colleges and universities create merit lists based on entrance exams.
- However, the College considers the score attained by students in previous examinations while preparing the Merit List before making the final seat distribution.
- Reserved Category students were also given some leeway in terms of admission and cutoffs.
- PhDs in Mass Communication are obtained through the UGC NET, which is a standard PhD entrance exam. Following that, a candidate must go through multiple rounds of Personal Interviews and Group Discussion Tests as outlined in each University's Terms and Conditions, College Brochure, and Website.
Types of Mass Communication Courses
The field of journalism and mass communication is extensive, with a plethora of alternatives. You can search the most popular mass communication courses after 12th:
- Journalism: Writing was the first kind of journalism, and it was through writing that the masses were informed. The basic duty of a journalist is to gather, appraise, develop, and display news and information that should be communicated to the masses, from letters to newspapers to now reading the news on your smartphone. Students who pursue a bachelor's degree in mass communication learn how to write for the media, the history of the medium, the pattern, the flare, and how to create noteworthy content. You can go on to cover a variety of news beats, including politics, sports, entertainment, technology, and more.
- Broadcasting: Broadcasting is the most visible aspect of mass communication. Media channels link to the people electronically through broadcast, which includes radio, television, and webcasting. When the radio was first established in 1957, the field of broadcasting began in the early 1900s. After radio, television was established in 1959, with daily broadcasts starting in 1965. The general public can see and hear content (audio-visual content) through broadcast media. Students who major in journalism or mass communication can work for media outlets in the broadcast area (TV & Radio). You may go on to become an anchor for a major Indian news station or travel the world reporting live.
- Public Relations: What role does public relations play in mass communication now? It's quite straightforward. You are reporting for an organization and thereby promoting the organization you work for, in addition to providing news. Public relations is all about enhancing and marketing a company's brand image while also maintaining its reputation. The goal of public relations is to preserve a positive image in the eyes of the public and the media. If you enjoy speaking and want to pursue it professionally, public relations is the job for you.
- Event Management: If you're wondering how an event is put together, it takes months to organize and execute a successful event that yields revenues. People who work in event management must plan, create, and organize events. A political rally, a rock performance, or hosting a college festival are all examples of events. People in an event management group specialize in various aspects of the event management industry, such as logistics, creation, and budgeting and accounting. The fundamental goal of preparing an event, however, is to promote the business and attract the correct audience.
- Advertising: Advertising is a kind of expression. The content of art must be unique, eye-catching, and engaging in order for it to stand out. Advertising is a method of communicating with customers about a product or service in exchange for a fee. Advertising, whether paid or not, is constantly present. Advertisements can be found on television, radio, newspapers, billboards, and the internet. Nowadays, an ad appears before you can even watch a YouTube video. Various advertising agencies develop, market, and promote a client's desired idea.
Mass Communication Courses Syllabus
The subjects candidates study in mass communication and media are determined by the sort of course they are pursuing (UG/ PG/ Degree/ Diploma/ Certificate). However, every degree that a candidate pursues will have a curriculum that includes both theory and practical experience in the form of internships, study trips, seminars, and other opportunities.
The course curriculum for two prominent mass communication and media programmes is listed below.
Bachelor’s in Journalism and Mass Communication Courses After 12th | |
Writing for Media | Introduction to Journalism (Reporting, Writing & Editing) |
Global Media Scenario | Contemporary Issues |
Value Education | Communication Research |
Media Organization & Management | Tribal Communication |
Environment Communication | Media Research |
Event Management: Principles & Methods | Advertising Practices |
National & International Affairs | Fundamentals of Economics & Indian Economy |
Introduction to Advertising | Public Relations |
Television Journalism & Production | Basics of Camera, Lights & Sound Folk Media |
Media Management | Radio Journalism & Production |
Development & Communication | Application of Computer in Media |
Theory of Communication | State Politics & Constitution |
Still Photography | Media Laws & Ethics |
Indian Culture | Socio-Economic & Political Scenario |
Basics of Design & Graphics | History of Print & Broadcasting in India Print Journalism |
Master’s in Journalism and Mass Communication Courses After 12th | |
Introduction to Communication | Print Media in India: Growth & Development |
Environment Communication | Print Media – Reporting & Desk |
Intercultural Communication | Photography |
Media and Society | Film Studies |
Media and Human Rights | Public Relations and Corporate Communication |
Intercultural and International Communication | New Media Technology |
Print Media | Media Law and Ethics |
Media Management | Radio & TV Production Techniques |
Development Communication | Current Affairs |
Electronic Media | Advertising |
Mass Communication Best Colleges in India and Fees
The following table lists the best Mass Communication Colleges, Institutes, and Universities in India, both public and private, where you can study and pursue a career in the field of commerce:
Top Colleges | Average Fees |
SRM Institute of Science and Technology | INR 1,00,000 |
Chandigarh University | INR 50,000 |
Amity University | INR 5,00,000 |
Parul University | INR 1,00,000 |
Auro University | INR 3,00,000 |
Christ University | INR 1,00,000 |
Prestige Institute of Management and Research | INR 2,50,000 |
Lovely Professional University | INR 4,00,000 |
Oriental University | INR 1,00,000 |
Pearl Academy | INR 10,00,000 |
Lady Shri Ram College for Women | INR 80,000 |
Woxsen University | INR 8,00,000 |
Madras Christian College | INR 15,000 |
Welingkar Institute of Management | INR 4,00,000 |
New Delhi YMCA | INR 1,10,000 |
MICA | INR 1,30,000 |
Institute of Mass Communication Film and Television Studies | INR 20,000 |
Mass Communication Courses After 12th- Job Profile and Salary
The table below displays the job profiles that one can look for and structure their career around after completing a Mass Communication Course, as well as the average salary offered:
Job Profile | Salary |
Public Relation Officer | INR 3.6-5 LPA |
Radio Jockey | INR 2.4-4 LPA |
Reporters | INR 3-5.5 LPA |
Journalists | INR 2.8-6 LPA |
Critic | INR 2.5-4 LPA |
Fashion Photographer | INR 3-6 LPA |
Top Recruiters Mass Communication
Candidates who complete a mass communication course will have numerous job prospects in a variety of media industries. A professional degree in mass communication can lead to jobs in television, film, publishing, journalism, editing, public relations, event management, filmmaking, production, scriptwriting, direction, and advertising, among other fields. A mass communication professional can work as a journalist, actor, radio jockey, video jockey, director, editor, screenwriter, event manager, advertising agent, copywriter, media planner, and so on, depending on their own interests.
The following are some of the most well-known recruiters in the world of mass communication and media:
Top Recruiters for Mass Communication | |
Hindustan Times | Times Group |
The Pioneer | India Today Group |
The Hindu | Indian Express |
Outlook | All India Radio |
India TV | Zee Network |
Network 18 | Doordarshan |
BBC | NDTV |
Star India | Sahara One Media & Entertainment Limited |
Percept Limited | Wizcraft Entertainment |
Balaji Telefilms Limited | DNA Entertainment Networks |
Cox & Kings | Cineyug Entertainments |
Mass Communication Courses Scope
- There are various Certificate courses available in the sector for those who are interested in pursuing a career in journalism and mass communication after completing their education.
- Following this path, one can work as a radio jockey, fashion photographer, critic, or columnist.
- Aside from that, there are numerous Diploma, UG, and PG courses available to enhance and reconfigure one's applicable abilities and knowledge. It also aids in the creation of some excellent work prospects in the fields of public relations, news broadcasting, media consulting, web editing, film direction, journalistic freelancing, and reporting.
- A diploma in commerce can lead to a profession in Event – Hotel – Hospitality Management, Fashion Designer, Journalism, Media Communication, and Media Laws, among other fields. Because these are short-term courses, they can be easily accepted without the need to take any entrance tests.
- PhD in Mass Communication and Media Studies courses are pursued to improve work chances, gain expertise in the sector, or enhance pay scales while pursuing specialized higher education in relevant subject matter.
